Time and time again, I am asked about nutrition. Most often in reference to an overall fitness/wellness program. And, time and time again, I tell people that no matter how hard any of us work in the gym...that I believe the physical results are in large part derived from the make up of their diet.
This of course, opens up the floodgates..."what do you eat, how much, do you count calories, where do you shop, etc? Then, without fail comes this one, "well doesn't eating all natural and organic cost you a lot? What I always want to say is "Do you know what not eating natural and organic costs you"? However, I usually answer, "not if you know where and how to shop"
Today there is a much greater awareness about the ill effects of processed foods, artificial preservatives and hormones in our food supply. Yet, one cannot simply believe that with greater awareness, the potential problems must be under control and some governing agency or big food producer is watching out for your well being.
Fortunately, there are also many companies today, who have and continue to make conscious efforts to provide more nutritious, natural and organic products to the consumer. Seems like it would be in their best interests doesn't it? Customers who are alive and healthy are probably more likely to come into their stores to shop!
So, where do you find these products...and find them at cost that won't put you in the poor house? Not so many years ago, that depended a lot on where you lived, or how far you were willing to travel. But today, most do not have to travel very far.
I typically go to three stores each week to fill my fridge and pantry with the best fuel I can afford (just ask any of the other agents - we go on shopping/learning field trips together). Of the three, the two that get the majority of my business are Costco and Trader Joe's. I truly appreciate that I can walk into these stores and see a meaningful commitment to providing healthful products at fair prices. It's almost as if these companies have taken an interest in my wellness! What a novel idea...
Over the past few years, the selection of natural and organics has continued to grow at a rapid pace. And...not just in the food aisles...but paper goods, cleaning products and many other categories. You would actually find it difficult in either location to walk down a single aisle without identifying an assortment of healthful choices. Best part...and surprising to those who aren't yet as enlightened...I don't seem to spend anymore on the "good stuff" than I would buying the "not so good" stuff. In fact, often times by buying in quantity, I spend significantly less.
Those who aren't members of Costco might assume you would need to go in and buy in major bulk, but again...not the case. Yes, sizes are often bigger or you may buy a package of 12, but when you find something you like and that works for your nutrition, you end up saving quite a bit. Regardless, I love browsing the aisles and finding more and more I feel good about putting in mine and my families body.
If you are a "browser", then you better leave extra time when you visit Trader Joe's. Although the stores aren't huge (they have a small market feel), they have countless natural and organic choices. But here's the kicker...the have a constant stream of new specialty items, which grab your attention every time you walk into their stores. I can't remember the last time I left without something new to try in my basket.
OK...so what are some of my staples/favorites (I feel like Dave Letterman writing the top 10)
Costco - Kirkland Organic Vanilla Soy Milk, Kirkland Egg Whites (box of 8 pints for $8 and change), Jack's All Natural Gourmet Salsa, Kirkland Signature Fair Trade Organic Coffee (roasted by Starbucks $9.99 for 2lbs!) That is the typical price per pound at Starbucks...and not for fair trade organic.
Trader Joe's - Trader Joe's Sprouted Berry Wheat Bread, Trader Giotto's Garden Veggie Lasagna, Trader Jose's Organic Black Bean and Corn Enchiladas, Greens all natural raw bars, Morningstar Veggie Bacon, McCann's Steelcut Oats..and I can't even begin to describe the vast selection of whole bean coffee's they have (which they are always sampling at their demonstration bar).
Consider these stores Agent approved.
In your area, there may also be organic farmers markets, co-ops and other specialty stores that offer wonderful and healthful choices.
If you know where you're headed...you may find that the real cost of healthy eating can not only benefit your your health, but also your bank account.
Josh